Narrative-driven Creative Director and Filmmaker with 7+ years shaping brand stories, cultural campaigns, and emotionally resonant film work. Experienced directing commercial productions, developing narrative systems, and translating human experience into high-impact creative. Skilled at leading multidisciplinary teams, building conceptual frameworks, and delivering stories grounded in culture, identity, and the outdoors.
Over the last seven years, I’ve built and led narrative-driven work, mainly across music, cultural projects, and brands. I’ve directed and shaped story frameworks for artists and global brands, and collaborated closely with editors, art directors, producers, and stakeholders to bring ideas through from concept to delivery. I’m confident in owning narrative direction, guiding team alignment, and building systems that keep creative work grounded, emotive, and intentional.
This past year I’ve been getting back into running, riding, and spending more consistent time outside. It wasn’t automatic. It took effort to reconnect with things that used to come naturally. But rebuilding that part of my life has brought back a type of clarity and mental rhythm that directly impacts how I approach story and problem solving. I’ve written about that experience in my journal entries on this site, but the short version is getting active again has been an important part of reconnecting with myself and my creative process. It helps me think and work better, and it shows up in the way I approach narrative structure. I’m not claiming to be deeply embedded in the outdoor community, but I’m someone who is actively reconnecting with it and finding real value in that process.
Creative Director/ Director & Co-Founder
Freelance Director/Editor
Heirmanos | Toronto | 2017 – 2024
Led a production studio specializing in culturally grounded storytelling for film, music, and brands.
Toronto | 2017 - Present Narrative-driven filmmaker and editor working across commercial, editorial, and cultural storytelling.
Fela TV / Freelance
+1 (647) 919-9749
hi@filmbysz.com
James Hankin
Production Coordinator/Producer
Skin & Bones
+1 (647) 802-9573
jimmy@skinandbonesfilm.com
Riley Kirkwood
Exec Prod/Manager
Post Office Creative/CAMP
+1 (647) 242-5994
riley@camp.management
Simon Tesfay
Head of Prod/Video
Human Contact
+1 (647) 203-9115
simon@humancontact.com
Jonathan Glendon
Director of Photography
Freelance
+1 (647) 609-7558
jonglendon@gmail.com
Creative Direction & Concept Ideation
Scriptwriting, Messaging, Story Editing
Deck Building (Google Slides, Keynote, InDesign)
Film Direction, Editorial Craft, Post Supervision
Multidisciplinary Creative Team Leadership
Outdoor Culture & Human Movement Storytelling
Budgeting & Production Management
Adobe Creative Suite (Premiere, Lightroom, Photoshop), Figma, Google Workspace
Last Updated Nov. 24 2025